Sweet Hood | Wip Me

SELECTED DESIGN PROJECT

Hood Sweet Hood

Background

People in the 21st century move countries, cities, and neighborhoods constantly. After our research, we identified that the main pain point when moving cities is landing in the right neighborhood. Our users needed a way to find a neighborhood to live in that suits their needs because online research does not give an accurate impression as to what it is like to actually live there. We sought to create an online service for our users, which would allow them to move to the right neighborhood right away.

How might we provide people who are moving an accurate impression of what a neighborhood looks/feels like, thus preventing them from relocating to a location that is wrong for them?

Outcomes

Our proposal consisted of a web app where users could input their information and then be "matched" with neighborhoods that aligned with their preferences and needs.
Users could explore the suggested neighborhoods through general location, transportation, demographic information, plus quotes from residents, and photos.
Once the users choose a neighborhood, they would also get provided with neighborhood listings and groups, local moving companies, housing resources, and other useful local information.

My roles

Design researcher

Visual & UX Designer

Team

Liz Brochert, and Elle Lee